Everybody thought that The Watch will be the next big thing coming from the Apple Giant. It was supposed to be user friendly, highly performant, it was supposed to provide best access to a large variety of apps and functions. But it failed to do so.
The forecast for Apple watch sales has dropped this year from 11 million to 10.5 million. The press has a lot to do with it too. Reviews have doomed The Watch even before it managed to see the light of day and be presented to the masses. Experts declare that it’s highly unfriendly, the small screen makes the majority of apps work with low performance and capacity, the heart rate monitor is flawed and third party developers ceased to invest in future delivery of performant apps.
Apple is already taking action, as the forecasts for Apple Watch sales are not promising at all. For the next year, Apple will launch on the market a limited number of 21 million watches, down from the earlier 24 million estimate.
Investors and developers have already downscaled their expectations for the new gadget. The launch of this new product was more of an experiment rather than a business success, pointing out the lack of adaptability both in users that are reluctant in front of the new technology suggested by Apple and in developers that can hardly manage to come out with innovative apps to enhance the performance of this highly debated device.
The epic fail of the Apple Watch is a burning issue for the company that seeks for another booster to match the high success of its matching line of smartphones. Apple will need to change its strategy and imagine something much better to keep up the pace with consumer requirements and meet the expected sales levels. The Apple Watch is maybe the first disappointing gadget coming from a name in the industry that is not accustomed with such unfortunate occurrences.
The iPhone is still leader when it comes to sales profits, as official reports show promising forecasts. The fiscal profit forecasts for both 2015 and 2016 highlight Apple with an upscale in profits of 3, 1% for this year and 3, 8% for the following period. All the potential increase in revenue is related to the highly popular iPhone that is still an ice breaker when it comes to unfreezing giant amounts of money that go directly into the large Apple pocket. The Apple watch meets epic fail, a clear sign that Apple must make greater efforts than it did before, to outgrow the hystorical succes of the iPhone.
Image Source: money.cnn.com
