Imagine that a company gave you a waterproof phone, talked about the waterproof feature for years on end, but when you actually want to put your phone into water to see how it works, the company tells you to be careful because the phone might not survive. This is what Sony is doing right now. Xperia users should not get phones wet. This is what Sony is suggesting.
Sometimes it is just too good to be true. At least, this is what we can learn from Sony’s campaign, which was the first company that started the dust and waterproof campaign years ago. So it is a lie. We don’t want to sugarcoat it or beat around the bush. Sony admits that they lied about their phones and that people did not buy what they were told they were buying.
New guidelines have been published by Sony which suggest that their phones are top notch when it comes to water resistance, but this achievement was only obtained with laboratory conditions. According to the smartphone producer, the phones are “gently” put into a container filled with water, dropped 1.5 meters, then “gently” being removed for further testing.
So let’s summarize this formal statement: it’s ok if you’re texting when it’s raining outside, it’s ok if you’re in the bathroom and you water-splash your phone, it’s even ok if you drop your glass of water over the phone, but if you’re at a pool party, you slip and your phone falls into the pool, your phone is gone. You basically have a smartphone with the same 1990 features, because you could text in the rain back then, too.
How can we describe this experience other than a huge disappointment? Sony has been running this campaign for years, they have had a good number of customers who were relying on this “unique feature” and now we are forced to face the facts: the best waterproof phones on the market are pretty much not waterproof at all, or at least as waterproof as everything else.
The truth is that the big smartphone players have been rather disappointing in the last year or so. Samsung seems to lose control, Apple has been selling us the same products for years on end and now Sony comes with this big boom as well. It feels as though the major smartphone producers have moved away from making communication easy to ripping off money for no improvements.
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