Soylent launched Coffeist, a new product that promises to offer all the nutrients in a breakfast when combined with the Soylent bar.
The company launched its first liquid food product two years ago, a fade tasting substance that can offer the body the daily quantity of nutrients. The new move is towards breakfast, and Soylent tries to capture the attention of the public with Coffiest.
The product contains a very strict dosage of fat, proteins and carbohydrates that adds up to a balanced nutritional mix. Aside from 300 mg of sodium, 37 g carbohydrates, 21 g of fat, 20 g of proteins, dietary fiber, and sugars, Soylent added more than 20 vitamins and minerals to Coffeist.
Iron, potassium, calcium, magnesium, iodine, B vitamins, riboflavin, and many others will work together, so a person has a good start of the day. The special addition is the coffee flavoring, the caffeine, and the nootropic L-theanine.
One bottle of Coffeist offers 20% of the daily recommended values of minerals and vitamins, having a total of 400 kilocalories.
“A lot of people are skipping breakfast. We wanted to provide a convenient and also really tasty option for them to enjoy in the morning,” explained Rob Rhinehart, the Soylent founder.
Another breakfast product is the Soylent bar, which has 250 calories and a total of 38/43/19 percent of fat/carb/protein.
The company had started to pay attention to the flavor of its product. The first versions of the liquid had a taste of bread and artificial sweetener, which by no means improved the consumer’s experience. Later, the products were designed to have a neutral taste. Clients could, therefore, add a flavor of their own choice, or mix the liquid with fruits or cereals.
Choosing the right coffee type proved to be a difficult decision in the making of the product. Rhinehart chose to go with a dark and rich roast, which made the liquid taste robust and intense. To round up the flavor, he added a small amount of cocoa powder.
Another challenge connected with coffee was how to make the taste survive the production process. Rhinehart had to eliminate the heat from the process in order to ensure full compliance with health and safety regulations.
Therefore, the product uses a flavor system which includes natural coffee extracts and artificial components. Rhinehart thinks that the result is outstanding, and it will satisfy even the most pretentious client.
The nootropic added to the mix has the purpose to smooth the effects of caffeine, and it’s usually found in green tea. The substance allowed using a strong flavor while protecting the consumer against a high quantity of caffeine.
When it comes to nutrition values, the company’s expert designed a formula that would probably fit the vast majority of the population. Until now, Soylent had to deal with a heavy metals rumor and an accusation that the products can lead to malnutrition. However, they both proved to be false. The company founder said that long-term studies would help reassure the consumers that the product is completely safe.
The Soylent products are entirely vegan, as the company uses algae oil as a fat source. Another improvement was the correction of the gastrointestinal issues that appeared in the earlier versions of the product.
Coffiest is already available on Soylent’s website at a price of $39 for a pack of 12 bottles. Broke down to one meal, the cost will be $3. The bar will be launched a bit later, and it will probably cost $2 per piece.
The combination should prove to be useful for people who are not sure whether their hectic daily program can accommodate a healthy diet, so Coffiest may actually turn out to be a solution for those busy bees.
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