Compared to last year’s event, this month shopping will be more than just symbolic.
October will be the Breast Cancer Awareness Month in the United States, and by shopping pink you will help retailers donate a substantial share of the total product sales to breast cancer treatment and research.
Compared to last year’s event, this month shopping will be more than just symbolic. But fashion companies, beauty companies and designers donated nearly $30 million to breast cancer research. The money funded almost 100 grants in the United States.
Since its partnership with Making Strides Against Breast Cancer initiative, H&M donated more than $1 million to breast cancer research. QVC Presents “FFANY Shoes on Sale” has donated nearly $48 million to various institutes that fight breast cancer, such as the University of Michigan Comprehensive Cancer Center’s Breast Oncology Program and The Abramson Cancer Center.
H&M will funnel a large portion of their sales to this year’s Breast Cancer Awareness Month initiative. Throughout October, the company will donate 25% of some of the women and home products sales. The products that are included in the offer are a pink pillow, a minidress with floral textures, a top, towel, and throw blankets. But the company also encourages customers to donate as much as they want at the register.
This year’s BCRF catalog will be donating 20% of a limited line of accessories that includes a key fob, a scarf and a tote. The products will be ranging from around $30 to $300. An estimated $36,000 will be donated from this year’s collection.
BCRF will also have a wonderful watch collection by Movado. All of the models will be of a pearly pink and brimming with class. The watches will be ranging between $450 and $800, and for each sale BCFR donate $50 to breast cancer research. The collection is limited to October.
QVC Presents “FFANY Shoes on Sale” is a home-shopping television network channel. The program will sell nearly 150 types of shoes from nearly 90 brands, including Nine West and Vince Camuto. All of the products will be sold at a minimum price and almost 80% of the sales will be sent into breast cancer research.
Photo credits: Pixabay
