We are living in the age of technological development. And while some are working on technologies that will improve the very basics of our lives, others are working on something equally important – entertainment. For if entertainment were not part of our lives, we’d never get motivated enough to start working on the really important stuff.
One of the entertainment industries that have gotten increasingly popular as of late is live streaming, or the practice of playing a game or just talking about something in front of a live internet audience. Some avenues are more popular than others (with Twitch pretty much in the lead), while others are still developing.
Yet others are still finding their style, like how Twitter’s Periscope celebrated its one year anniversary. Even though the app has been around for quite a while and has gathered impressive numbers of streamed hours in this time, it’s still no match for future rivals like Twitch, Facebook, or YouTube.
Still, they are still in the first place in the streaming app game, mostly because of their lack of rivals. Indeed, they have overtaken Meerkat and other smaller apps, but once Facebook, YouTube and Twitch launch their own apps, the company might just lose its edge. And they are prepared for that.
The company did say a while back that they have a back-up plan for Periscope in case they start losing too many viewers after the launch of other apps, so they should be fine on that front. But so far, they’re doing a very good job of providing the most used streaming app on the market.
For their one anniversary, the company thanked its fans and said how proud they were of what they achieved. The following is what the Periscope team wrote in a blog post:
We’re proud of what we’ve built together and we’re excited to share just how far we’ve come. For everyone who joined us along the way, we hope this reaffirms that you are a part of something bigger. Thank you for making Periscope a vibrant global community — it means everything to us.
The more than ten million Periscope users are collectively watching some 40 years of video content per day. This actually sounds impressive, but fans are worried that the lack of more accurate numbers means that the company is fluffing up its numbers to cover up the already dropping number of users.
Whether that’s true or not, the one year anniversary of Periscope spoke volumes about the ever-growing live-streaming market that has made its way into the heart of the avid entertainment consumer.