AutoNation head is positive after saying that they are expecting for 17 million vehicles sold in the year 2015. This is also after experiencing a 4 cent increase in the price of each of their share.
This is only the third time that they have expected this much from the vehicle industry. The first two were in 2000 and 2001. In these years, it showed that there was a dramatic increase in the number of cars per household.
However, there are conditions before the market can reach this much demand. First, they will have to look at brand new cars. These are not just solely based on design and the superficial asset of the car. They could also be looking at the fuel-efficiency of it. In this time and age, it is no longer impossible to come up with cheaper and cheaper alternatives for gasoline.
Also, consumers could increase their demand if the market will come up with better credit terms. Loan companies could tweak their policies to become more convenient to help the demand reach as much as 17 million. If these two agendas will be met, AutoNation says that the demand could even reach to as much as 17.1 million.